A digital marketing course provides an in-depth exploration of online marketing strategies and tools essential for promoting products and services in the digital age. It covers key areas such as search engine optimization (SEO), social media marketing, content marketing, email marketing, pay-per-click (PPC) advertising, and web analytics. Students learn to create and manage effective marketing campaigns, analyze data to make informed decisions, and utilize various digital platforms to reach and engage target audiences. The course combines theoretical knowledge with practical applications, preparing individuals for dynamic careers in digital marketing and equipping them with the skills to drive business growth in a digital landscape.